Table 2.

Risk of nonusage attrition for 12 week subscribers

Risk Factor		Unadjusted (n = 6705)		Adjusted (n = 6686)d
		Hazard Ratio (95% CI)	P	Hazard Ratio (95% CI)	P
Gender
	Male	1.00 (reference)
	Female	0.85 (0.78 - 0.92)	< .001
Age (years)
	18 to 25	1.00 (reference)		1.00 (reference)
	25 to 35	0.92 (0.84 -1.01)	.09	0.93 (0.85 - 1.02)	.12
	35 to 45	0.92 (0.84 -1.01)	.09	0.93 (0.85 - 1.03)	.15
	45 to 55	0.81 (0.72 - 0.91)	< .001	0.83 (0.73 - 0.93)	.001
	55 to 65	0.77 (0.63 - 0.95)	.01	0.80 (0.66 - 0.99)	.04
	65 to 75	0.54 (0.29 - 1.01)	.05	0.63 (0.34 - 1.17)	.14
Socioeconomic status (IRSAD decile)a
	1-2	1.00 (reference)
	3-4	1.04 (0.88 - 1.23)	.67
	5-6	0.97 (0.83 - 1.13)	.69
	7-8	1.01 (0.87 - 1.17)	.93
	9-10	1.03 (0.89 - 1.19)	.72
Remotenessb
	Major cities of Australia	1.00 (reference)
	Regional Australia	0.97 (0.90 - 1.04)	.35
	Rural/remote Australia	1.17 (0.91 - 1.49)	.21
BMI
	Healthy weight	1.00 (reference)
	Overweight	1.02 (0.92 - 1.14)	.66
	Obese	1.11 (1.00 - 1.24)	.04
	0 to 1 days	1.00 (reference)		1.00 (reference)
	2 or more days	0.74 (0.69 - 0.78)	< .001	0.76 (0.72 - 0.81)	< .001
Reason for eating
	To ease emotional upset	1.07 (1.01 - 1.14)	.01	1.11 (1.04 - 1.18)	.001
	For the joy of it	0.99 (0.93 - 1.05)	.63
	To reduce stress	1.10 (1.03 - 1.16)	.002
	Out of boredom	0.98 (0.91 - 1.05)	.59
Eating habits
	Fry foods	1.07 (0.99 - 1.13)	.07
	Use butter in cooking	1.06 (0.99 - 1.13)	.07
	Drink full sugar soft drinks	1.16 (1.09 - 1.24)	< .001
	Skip meals	1.23 (1.16 - 1.31)	< .001	1.12 (1.04 - 1.19)	.001
	Drink tea or coffee with sugar	0.99 (0.94 - 1.05)	.84
	Eat breakfast	0.77 (0.72 - 0.82)	< .001	0.88 (0.82 - 0.95)	.001
	Use low fat products	0.85 (0.79 - 0.90)	< .001
	Keep snack foods in the house	1.03 (0.97 - 1.09)	.33
	Drink 6 or more glasses of water a day	0.92 (0.86 - 0.97)	.004
	1 or more health-related reasons for weight loss	0.97 (0.92 - 1.03)	.37

^a n = 6610

^b n = 6611

^c n = 6686 (all unadjusted)

^d Stratified by gender