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. 2011 May 26;11:81. doi: 10.1186/1471-2288-11-81

Table 3.

Total costs comparing $2 and $5 conditions and one versus two mailings

$2 condition $5 condition
First Mailing-total cost per participant* $5.25 $8.25
First mailing response rate 47.67% 57.77%
Total cost/returned survey ($) $11.01 $14.28
Second Mailing-total cost per participant** $2.40 $2.40
Second mailing response rate 33.91% 22.50%
Total cost/returned survey ($) $7.08 $10.67
Final Response
Cumulative response rate 65.41% 67.27%
Total cost/returned survey ($) $9.95 $13.77

*total cost per survey included survey packet, incentive and reminder postcard

**total cost per survey included survey packet only