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. Author manuscript; available in PMC: 2012 Jul 1.
Published in final edited form as: Health Psychol. 2011 Jul;30(4):420–423. doi: 10.1037/a0021981

Figure 1.

Figure 1

Covariate-adjusted means (with 95% confidence intervals) of daily fruit and vegetable intake assessed two weeks after exposure to a framed pamphlet. In the fear condition, participants exposed to a loss-framed message reported significantly higher fruit and vegetable intake than participants exposed to a gain-framed message. In the anger condition, participants exposed to a gain-framed message reported marginally higher fruit and vegetable intake than participants exposed to a loss-framed message.