Table 2.

Population characteristics (% or Mean ± SD), for focus group and survey participants

	Focus Groups (N = 30)	Queensland Social Survey (N = 1261)
Females	46.7	49.6
Age (years)	47.4 ± 7.1	52.8 ± 16.3
More than high school education (university/ technical)	53.3	53.8
Part or full time employed	86.7	59.0
Income Higher than $52,000 a year	53.8	26.8
Home internet use (hrs/wk)	8.7 ± 11.0	7.6 ± 11.5
High confidence using internet	64.0	-
Internet access at home	93.3	88.5
Overweight/obese (BMI ≤ 25)	75.9	65.6
BMI	29.1 ± 6.6	30.0 ± 14.6
Wants to become more active	90.0	-
Insufficiently Active	83.3	53.3