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. 2011 Jul 26;343:d4464. doi: 10.1136/bmj.d4464

Table 1.

 Details of lunchtime purchases from fast food outlets in New York City: stores and customers in samples for 2007 and 2009 and customers seeing and using calorie information in 2009. Values are numbers (percentages) unless stated otherwise

No of stores (n=168) All receipts Use of calorie information, 2009
2007 (n=7311) 2009 (n=8489) P value of difference No (n=7073)* Yes (n=1288)* P value of difference Yes as proportion of total
Outlet: 1288/8489 (15.2)
 McDonald’s 45 (27) 2454 (33.6) 2815 (33.2) 0.001 2353 (33.3) 417 (32.4) <0.001 417/2815 (14.8)
 Burger King 22 (13) 1075 (14.7) 1223 (14.4) 1077 (15.2) 135 (10.5) 135/1223 (11.0)
 Wendy’s 11 (7) 434 (5.9) 567 (6.7) 481 (6.8) 79 (6.1) 79/567 (13.9)
 Subway 47 (28) 1830 (25.0) 2047 (24.1) 1545 (21.8) 471 (36.6) 471/2047 (23.0)
 Au Bon Pain 2 (1) 159 (2.2) 150 (1.8) 118 (1.7) 31 (2.4) 31/150 (20.7)
 KFC 11 (7) 421 (5.8) 569 (6.7) 493 (7.0) 66 (5.1) 66/569 (11.6)
 Popeye’s 5 (3) 357 (4.9) 465 (5.5) 414 (5.9) 40 (3.1) 40/465 (8.6)
 Domino’s 10 (6) 44 (0.6) 55 (0.6) 52 (0.7) 1 (0.1) 1/55 (1.8)
 Pizza Hut 6 (4) 81 (1.1) 58 (0.7) 49 (0.7) 7 (0.5) 7/58 (12.1)
 Papa John’s 5 (3) 206 (2.8) 202 (2.4) 193 (2.7) 7 (0.5) 7/202 (3.5)
 Taco Bell 4 (2) 250 (3.4) 338 (4.0) 298 (4.2) 34 (2.6) 34/338 (10.1)
Sex:
 Men 3473 (47.5) 4177 (49.2) 0.047 3586 (50.7) 538 (41.8) <0.001 538/4177 (12.9)
 Women 3714 (50.8) 4194 (49.4) 3409 (48.2) 732 (56.8) 732/419 (17.5)
 Missing 124 (1.7) 119 (1.4) 85 (1.2) 19 (1.5)
Age (years)†:
 18–24 1494 (17.6) 1316 (18.6) 158 (12.3) <0.001 158/1494 (10.6)
 25–34 2589 (30.5) 2143 (30.3) 412 (32.0) 412/2589 (15.9)
 35–44 2165 (25.5) 1782 (25.2) 345 (26.8) 345/2165 (15.9)
 ≥45 1800 (21.2) 1768 (25.0) 350 (27.2) 350/1800 (19.4)
 Missing 450 (5.3) 64 (0.9) 22 (1.7)
Poverty by customer residence†‡:
 Low 1375 (16.2) 1103 (15.6) 254 (19.7) <0.001 254/1375 (18.5)
 Moderate 2759 (32.5) 2256 (31.9) 459 (35.6) 459/2759 (16.6)
 High 3438 (40.5) 2992 (42.3) 402 (31.2) 402/3438 (11.7)
 Outside city 849 (10.0) 686 (9.7) 162 (12.6) 162/849 (19.1)
 Missing 68 (0.8) 35 (0.5) 12 (0.9)
Poverty by store location‡:
 Low 1974 (27.0) 2521 (29.7) 0.001 2023 (28.6) 477 (37.0) <0.001 477/2521 (18.9)
 Moderate 2822 (38.6) 3183 (37.5) 2645 (37.4) 489 (38.0) 489/3183 (15.4)
 High 2508 (34.3) 2784 (32.8) 2412 (34.1) 323 (25.1) 323/2784 (11.6)
Description of purchase:
 Beverage 4211 (57.6) 4542 (53.5) <0.001 3812 (53.9) 653 (50.7) 0.03
 Mean (SD) No of food items 1.98 (1.2) 1.99 (1.2) 0.53 2.03 (1.3) 1.77 (1.1) <0.001
 Mean (SD) cost ($) 4.67 (2.1) 5.09 (2.4) <0.001 5.07 (2.4) 5.19 (2.2) 0.07

*Numbers do not add up to 8489 because some customers did not provide the information.

†Age and neighbourhood of residence were not collected in 2007.

‡Poverty is categorised by percentage of households in the store location or customer’s residential zip code that were below twice the national poverty level: <25% in low poverty neighbourhoods, 25%–45% in moderate poverty neighbourhoods, >45% in high poverty neighbourhoods.