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. Author manuscript; available in PMC: 2012 Oct 1.
Published in final edited form as: Subst Abus. 2011 Oct;32(4):191–201. doi: 10.1080/08897077.2011.601250

Table 3.

Top 10 leading alcohol brands by percentage use in past 30 days and percentage use when consuming five or more drinks in a row in past 30 days

Any Use in Past 30 Daysa % (95% confidence interval), [N] Percentage Use When Consuming Five or More Drinks in a Row, Past 30 Daysb % (95% confidence interval), [N]

Rank/Brand Type Percentage Use Rank/Brand Type Percentage Use
1. Bud Light Beer 33.7% (20.6–46.7) [33] 1. Smirnoff Malt Beverages Flavored alcoholic beverage 25.6% (12.0–39.2) [15]
2. Smirnoff Malt Beverages Flavored alcoholic beverage 26.2% (15.6–36.7) [27] 2. Jack Daniels Bourbon 21.8% (4.8–38.9) [9]
3. Budweiser Beer 22.6% (10.8–34.4) [18] 3. Bud Light Beer 21.2% (8.1–34.3) [16]
4. Smirnoff Vodkas Vodka 18.7% (7.8–29.6) [20] 4. Budweiser Beer 16.9% (0.9–33.0) [5]
5. Jack Daniels Bourbon 16.6% (4.9–28.3) [15] 5. Mike’s Flavored alcoholic beverage 14.8% (0.0–29.6) [7]
6. Coors Light Beer 14.0% (6.9–21.1) [19] 6. Busch Beer 14.2% (0.0–28.9) [7]
7. Mike’s Flavored alcoholic beverage 13.6% (3.3–23.9) [11] 7. Smirnoff Vodkas Vodka 14.1% (4.8–23.5) [10]
8. Jose Cuervo Tequila 13.2% (2.5–23.8) [11] 8. Captain Morgan Rums Rum 12.8% (3.4–22.2) [9]
9. Bacardi Rums Rum 12.6% (5.4–19.8) [15] 9. Natural Ice Beer 12.2% (0.0–27.2) [4]
10. Captain Morgan Rums Rum 11.7% (4.4–18.9) [13] 10. Bacardi Rums Rum 11.7% (3.2–20.2) [9]

N = Unweighted number of respondents reporting consumption of that alcohol brand during past 30 days (first column) or reporting consumption of that alcohol brand when having five or more drinks in a row during past 30 days (second column).

a

Proportion of all respondents who reported drinking that alcohol brand on one or more days during the past 30 days.

b

Proportion of respondents consuming five or more drinks in a row who reported drinking that brand of alcohol during these episodes. Proportion of respondents who reported consuming five or more drinks in a row was 61.1%.