Table 4.
Hypothesis testing results
| Hypothesis | Content | Correlation Coefficient (Critical Value r = .08, P < .05) |
Significance (Critical Value t386 = 1.65, P < .05) |
Results |
| H1 | Perceived usefulness of Web 2.0 tools is positively correlated with attitude toward its adoption. | .69 | 18.62 | Accepted |
| H2 | Perceived ease of use of Web 2.0 tools is positively correlated with attitude toward its adoption. | .004 | Nil | Not Accepted |
| H3 | Relative advantage of using Web 2.0 tools is positively correlated with attitude toward its adoption. | .64 | 16.53 | Accepted |
| H4 | Compatibility of using Web 2.0 tools is positively correlated with attitude toward its adoption. | .59 | 14.46 | Accepted |
| H5 | Peers’ attitude toward using Web 2.0 tools is positively correlated with subjective norm. | 0.47 | 10.31 | Accepted |
| H6 | Senior management’s attitude toward using Web 2.0 tools is positively correlated with subjective norm. | 0.24 | 4.835 | Accepted |
| H7 | Company’s attitude toward using Web 2.0 tools is positively correlated with subjective norm. | 0.45 | 9.95 | Accepted |
| H8 | Resource facilitating conditions of Web 2.0 tools are positively correlated with perceived behavioral control. | .41 | 8.85 | Accepted |
| H9 | Technology facilitation conditions for using Web 2.0 tools are positively correlated with perceived behavioral control. | .69 | 18.78 | Accepted |
| H10 | Attitude toward Web 2.0 tools adoption is positively correlated with behavioral intention. | .72 | 20.20 | Accepted |
| H11 | Subjective norm concerning Web 2.0 tools adoption is positively correlated with behavioral intention. | .45 | 9.81 | Accepted |
| H12 | Perceived behavioral control to Web 2.0 tools adoption is positively correlated with behavioral intention. | .58 | 14.02 | Accepted |
| H13 | Behavioral intention toward Web 2.0 tools adoption is positively correlated with usage behavior. | 0.60 | 14.77 | Accepted |