Table 2.
Frequency, Type, & Target Audience of TV Advertisements (N=480)
Target Audience | Food Related (n=83) | Non-Food Related (n=397) | Total (N=480) |
---|---|---|---|
Children | 59 (71.1%) | 237 (59.7%) | 296 (61.7%) |
Adults | 4 (4.8%) | 132 (33.2%) | 136 (28.3%) |
Both | 20 (24.1%) | 28 (7.1%) | 48 (10.0%) |
Column percentages are shown.