Table 1.

Translating key concepts into Facebook messages. Examples of how the major educational elements can be adapted to the more casual setting of a social networking site such as Facebook.

Topic	Key Concepts	Examples of Facebook Posts
Knowledge	Epidemiology, Signs and Symptoms, Testing, Treatment and Prevention Methods	Wall post: Who can list the ways you can transmit HIV?
		Sharing a Link: I just found this amazing video talking about HIV symptoms, check it out!
Social Context	Challenges to HIV Prevention, Epidemiology of High Risk Groups, Cultural Barriers, Stigma	Wall Post: Sometimes it’s really hard to tell people I’m gay. Anyone else feel the same way?
		Chat: Hi, I saw on the wall that you’re having a hard time with your family, do you want to talk about it?
Communication	How to Initiate a Conversation, Online Etiquette	Wall Post: I’ve finally started this great exercise routine, send me a message if you want to find out more!
		Chat: Do you have a partner? I’d love to learn about him!