Figure 7.

Item vs. price fixations. (A) Fixation duration as a function of fixation type: first fixation to item, first fixation to price, middle fixation to item, middle fixation to price, last fixation to item, and last fixation to price. Note that “first/last fixation” means the first/last fixation of the trial, not the first/last fixation to each stimulus. (B) Density plot of the total trial time spent looking at the item (blue) and price (black). (C) The number of item and price fixations in a trial, as a function of the magnitude of the net value. Bars are standard error bars, clustered by subject.