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. 2012 Jun 7;7:357–366. doi: 10.2147/COPD.S30003

Table 4.

A framework for communicating appropriate messages about COPD to different target groups. Copyright © 2001, Australian Lung Foundation. Reproduced with permission from lungnet.com.au [website on the Internet]. Australian Lung Foundation. 2001. Available from: http://www.lungnet.com.au/home/default.htm. Accessed November 11, 2008.34

Target groups Message
People with COPD “Something can be done”
People unaware they have COPD “Take control now before it becomes a problem”
General public (candidates for COPD) “Smoking causes COPD”
Health professionals “Things have changed in COPD”
Government “COPD is a major problem”

Abbreviation: COPD, chronic obstructive pulmonary disease.