Table 1.
Publication Name | No. Eligible Issues | No. issues reviewed | Articles with relevant content† | Pct. of audience 12–20 yrs. | Pct. of audience female |
---|---|---|---|---|---|
People | 9 | 7 | 6 | 15% | 67% |
In Touch Weekly | 9 | 7 | 9 | 13% | 84% |
US Weekly | 9 | 8 | 6 | 17% | 76% |
Star Magazine | 9 | 9 | 6 | 16% | 77% |
National Enquirer | 9 | 7 | 7 | -- | 70% |
OK! Weekly | 9 | 9 | 8 | 15% | 85% |
Life & Style Weekly | 9 | 7 | 6 | -- | 83% |
Top single copy-sale magazines identified by Audit Bureau of Circulation magazines and available from Magazine Publishers of America; Proportion of audience female as reported by magazine media kits; Proportion of audience 12–20 years old from 2010 Center on Alcohol Marketing and Youth (CAMY) report; “–” indicates data not available
Note: Top single copy-sale magazines reviewed but with no articles about the incident included: All You, Cosmopolitan, Family Circle, Figure, First for Women, Glamour, Good Housekeeping, In Style, Men's Health, O, The Oprah Magazine, People Stylewatch, Woman's Day, and Woman's World