Official websites use .gov
A
.gov website belongs to an official
government organization in the United States.
Secure .gov websites use HTTPS
A lock (
) or https:// means you've safely
connected to the .gov website. Share sensitive
information only on official, secure websites.
Comparison of IP data with stated postcodes for a subsample of 200 visitors who completed our website questionnaire, including postcode area, between September 1 and 10, 2011.
| Stated postcode | |||||
| Targeted | Adjacent | Elsewhere | Total | ||
| IP postcode | Targeted | 16 | 7 | 3 | 26 |
| Adjacent | 5 | 26 | 5 | 36 | |
| London | 10 | 24 | 50 | 84 | |
| United Kingdom | 3 | 4 | 11 | 18 | |
| Elsewhere | 3 | 10 | 23 | 36 | |
| Total | 37 | 71 | 92 | 200 | |
