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. 2012 Sep 11;12:762. doi: 10.1186/1471-2458-12-762

Table 4.

Adjusted Odds Ratio (AOR) and 95% confidence intervals (CI) for likelihood of registering as coaching participants

    Total N Coaching
Model 1 Media exposure   Model 2 Referral sources   Model 3 SE, referral sources   Model 4 SE, media exposure   Model 5 SE, media exposure & referral sources
n %
Gender
Female (ref)
4661
2846
61.1
 
 
 
 
 
 
 
 
 
 
Male
1714
873
50.9
 
 
 
 
0.72 (0.64-0.81)
**
0.70 (0.63-0.79)
**
0.72 (0.64-0.81)
Age Groups
18-49 years (ref)
3485
2021
58.0
 
 
 
 
 
 
 
 
 
 
50+ years
2890
1698
58.8
 
 
 
 
0.97 (0.87-1.09)
NS
1.00 (0.89-1.11)
NS
0.98 (0.87-1.09)
Aboriginal
Non Aboriginal (ref)
6197
3609
58.2
 
 
 
 
 
 
 
 
 
 
Aboriginal
178
110
61.8
 
 
 
 
1.23 (0.90-1.68)
NS
1.13 (0.83-1.55)
NS
1.21 (0.88-1.66)
Language
English (ref)
5858
3473
59.3
 
 
 
 
 
 
 
 
 
 
Other
517
246
47.6
 
 
 
 
0.96 (0.78-1.19)
NS
0.94 (0.76-1.16)
NS
0.97 (0.78-1.20)
Education
High school education (ref)
2714
1551
57.1
 
 
 
 
 
 
 
 
 
 
Tertiary
3541
2155
60.9
 
 
 
 
1.24 (1.12-1.39)
**
1.25 (1.12-1.39)
**
1.24 (1.12-1.39)
Employment
Employed (ref)
3664
2096
57.2
 
 
 
 
 
 
 
 
 
 
Other
2588
1609
62.2
 
 
 
 
1.28 (1.14-1.43)
**
1.27 (1.14-1.42)
**
1.27 (1.13-1.42)
SEIFA
1st/2nd/3rd-quintile - most advantaged (ref)
3552
2122
59.7
 
 
 
 
 
 
 
 
 
 
4th & 5th-quintile-most disadvantage
2823
1597
56.6
 
 
 
 
0.93 (0.83-1.03)
NS
0.94 (0.84-1.04)
NS
0.93 (0.83-1.03)
Region
Major Cities (ref)
3770
2234
59.3
 
 
 
 
 
 
 
 
 
 
Other
2605
1485
57.0
 
 
 
 
0.93 (0.83-1.04)
NS
0.97 (0.87-1.08)
NS
0.93 (0.83-1.04)
Referral
Other (ref)
1294
852
65.8
 
 
 
 
 
 
 
 
 
 
Radio
73
40
54.8
 
 
0.63 (0.39-1.01)
NS
0.72 (0.44-1.16)
NS
 
 
0.74 (0.45-1.19)
 
Press
858
448
52.2
 
 
0.57 (0.48-0.68)
**
0.60 (0.49-0.71)
**
 
 
0.60 (0.50-0.72)
 
Web
392
171
43.6
 
 
0.40 (0.32-0.51)
**
0.40 (0.32-0.51)
**
 
 
0.41 (0.32-0.52)
 
Mail out
680
449
66.0
 
 
1.02(0.83-1.23)
NS
1.03 (0.84-1.25)
NS
 
 
1.00 (0.82-1.22)
 
TV
2928
1717
58.6
 
 
0.74 (0.64-0.84)
**
0.76 (0.66--0.87)
**
 
 
0.70 (0.69--0.91)
Media exposure
None(ref)
677
454
67.1
 
 
 
 
 
 
 
 
 
Medium level
1599
966
60.4
0.75 (0.62-0.91)
*
 
 
 
 
0.78 (0.64-0.94)
*
0.88 (0.72-1.06)
  High level 4099 2299 56.1 0.63 (0.53-0.75) **         0.69 (0.58-0.82) ** 0.76 (0.63-0.91)

Ref: Reference. SEIFA: Socio-Economic Index for Areas, SE Socio-economic variables ** Significant at p < 0.001, * Significant at p < 0.05, NS: not significant.