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. 2013 Jan 23;8(1):e54286. doi: 10.1371/journal.pone.0054286

Table 1. Categories used in Experiment 1.

Target Dangerous Alternative Neutral Alternative
dog rat kitten
swimmer shark school of fish
gummy vitamins narcotic painkillers M&Ms
classmate creepy stalker guy on whale cruise
town council president gang member store manager
swallows bats robins
real estate agent murderer cable tv worker
throat infection cancer cold
cell phone revolver instant camera
man's son kidnap victim neighborhood boy
brother tickling snake wind
meeting about party meeting about getting suspended meeting about winning internship

Note. The narcotics and snake items were dropped from analysis in Experiment 1.