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. 2013 Jan 28;15(1):e14. doi: 10.2196/jmir.2277

Table 3.

Association between website usage and quit behavior over time using generalized estimating equations (GEE).

Regression models Quit attempts 7-Day abstinence 30-Day abstinence

OR (95% CI) P OR (95% CI) P OR (95% CI) P
Model 1 a






Visits to the websiteb 1.09 (0.94-1.28) .26 2.04 (1.75-2.39) <.001 1.73 (1.47-2.05) <.001
Model 2 a






Visits to the websiteb 1.10 (0.88-1.38) .39 1.55 (1.26-1.91) <.001 1.36 (1.08-1.70) .008
Use of Community feature





1 vs 0 times 0.79 (0.53-1.17) .24 1.74 (1.13-2.67) .01 1.37 (0.81-2.30) .24
≥2 vs 0 times 1.06 (0.62-1.83) .82 2.22 (1.34-3.69) .002 2.42 (1.35-4.34) .003
Use of Cigarette Tracker feature





1 vs 0 times 0.62 (0.40-0.96) .03 1.27 (0.48-1.21) .33 0.97 (0.56-1.70) .30
≥2 vs 0 times 0.42 (0.22-0.80) .01 0.82 (0.28-1.01) .55 0.81 (0.38-1.72) .13
Use of Beat Triggers exercise feature





1 vs 0 times 1.36 (0.87 2.14) .18 1.16 (0.72-1.88) .54 0.87 (0.50-1.52) .63
≥2 vs 0 times 1.20 (0.60-2.37) .61 1.20 (0.61-2.36) .60 0.86 (0.39-1.88) .70
Use of Separation exercise feature





1 vs 0 times 0.99 (0.65-1.53) .97 1.58 (1.01-2.48) .05 1.67 (0.98-2.83) .06
≥2 vs 0 times 2.05 (1.00-4.19) .05 1.91(1.00-3.65) .05 1.99 (0.94-4.22) .07

a All models adjusted for demographics, nicotine dependence, baseline quit attempts, peer smoking, household smoking, motivation to quit, positive and negative social support, health status, advice to quit from a health care provider, use of at least one cessation aide, baseline depression, baseline perceived stress, having a partner who smokes, and frequency of use of the Internet. Model 1 includes all covariates plus visits to the website. Model 2 includes all covariates, visits to the website, and use of specific BecomeAnEX.org features.

b Represented as the log of total visits to the BecomeAnEX.org website over the study period.