Table 3.
Conceptual core | Research component |
---|---|
A project's controlling idea must be apparent, productively aligned with one or more multimedia genres, and effectively engage with the primary issue/s of the subject area into which it is intervening. | Each project must display evidence of substantive research and thoughtful engagement with its subject matter, use a variety of credible sources appropriately cited, and optimally deploy more than one approach to an issue. |
Form+content | Creative realization |
The project's structural or formal elements must serve the conceptual core; design decisions must be deliberate, controlled, and defensible; and efficacy should be unencumbered by technical problems. | The project must approach the subject in a creative or innovative manner using media and design principles effectively and must achieve significant goals that could not be realized on paper alone. |