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. 2013 Aug 19;8(8):e71787. doi: 10.1371/journal.pone.0071787

Table 1. Agreement of the intervention with academic detailing principles.

Components of Academic Detailing* Strategies Used in This Study
Conducting interviews to investigate baseline knowledge/motivations Based on the findings from previous studies on the use of poisoning treatment guidelines in the same setting
Focusing programs on specific staff categories and opinion leaders Focused on staff categories who are involved in treating acute poisoning patients
Defining clear educational and behavioral objectives Promoted and explained key messages from the poisoning treatment guidelines aiming to improve treatment practices
Establishing credibility through a respected organizational identity The key messages are from poisoning treatment guidelines from National Poison Centre of Sri Lanka & were delivered by senior and influential consultant physicians with policy support from provincial health authorities
Stimulating active physician participation in educational interactions Workshops were interactive and active participation was encouraged
Using concise graphic educational materials Used graphical wall charts which summarized the key messages
Highlighting and repeating the essential messages Used promotional materials in hospital wards that repeated key messages by promoting the use of guidelines and wall charts
*

(Soumerai SB, Avorn J (1990) Principles of educational outreach (‘academic detailing’) to improve clinical decision making. The Journal of the American Medical Association 263∶549–556).