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. 2013 Aug 5;13:295. doi: 10.1186/1472-6963-13-295

Table 3.

Rates of message recall by message and outcome type

Outcome
Message
Message
Message
Message
  2 3 4 5
Mean number of messages received per week by participants belonging to any listserv.
1.13
0.33
0.35
0.68
Recall content of study message (coded open ended question) among those that could recall content
66/171
139/181
106/191
118/212
66/171
139/181
106/191
118/212
“Fake”/Distractor topic recalled when study topic was recalled
32.2
27.4
26.1
29.3
19/59
20/73
24/92
17/58
Correct recall of study message by prompting or by open ended response among participants who recall receiving any message
52.7
74.9
62.5
57.3
87/165
176/235
150/240
134/234
Correct recall of study message by prompting or by open ended response, over all participants interviewed 24.4
42.4
36.6
35.6
87/356 176/415 150/410 134/376