Table 3. Dissemination Routes to Non- Academic Audiences.

Routes to Dissemination for Non-Academic Audiences	Use more	Use about the same	Use less	Never use	Total N
Face-to-face dissemination (e.g. speaking at a science festival)	36	63	7	26	132
Press office	27	55	8	42	132
Academic journals	37	74	4	17	132
Blogs	17	26	5	84	132
Twitter	12	19	4	97	132
Email lists (e.g. listserv, JISCmail)	23	41	11	57	132
Policy briefs	21	52	10	49	132
Online news forums	16	41	8	67	132
Mass circulation journals (e.g. Newsweek, The Economist)	9	45	8	70	132
Newspapers	22	51	15	44	132
Television and radio	26	44	11	51	132
Linking to specialist news services (e.g. Science for Environment Policy)	33	51	6	42	132