Figure 3. Influence of ambiance and alcohol on POMS happiness scores (A) and B-BAES stimulation scores (B).

−○− Pleasant, alcohol-free; −•− Pleasant, alcohol; −Δ− Unpleasant, alcohol-free; −▴− Unpleasant, alcohol; - - start alcohol consumption (t = 0). (A) Happiness scores were higher 20 min and 50 min after alcohol consumption compared to no alcohol consumption (P<0.001 and P<0.05, respectively). Happiness scores were lower in the unpleasant ambiance without alcohol than in the pleasant and unpleasant ambiance with alcohol (P<0.001) and in the pleasant ambiance without alcohol (P<0.05). (B) Stimulation scores were decreased from 20 min until 50 min after alcohol consumption, which did not occur after consumption of alcohol-free drinks (P<0.05 vs. P = 1.0). Stimulation scores tended to be higher in the pleasant ambiance without alcohol than in the unpleasant ambiance without alcohol (P = 0.08).