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. Author manuscript; available in PMC: 2014 Dec 1.
Published in final edited form as: Patient Educ Couns. 2013 Aug 19;93(3):612–618. doi: 10.1016/j.pec.2013.08.010

Table 2.

GROW intervention SAM assessment and revision.

Module SMOG Index Fry graph Primary SAM evaluation Final SAM evaluation General changes required
(1) Community building 6.1 7 38/44 (86%) 40/44 (91%) Simplified language (e.g. “contagious” Δ to “spread”), reframing of messages, active voice
(2) Behavior change/goal setting 6 5 38/44 (86%) 40/44 (91%) Improved writing style
(3) Parenting styles 6 6 36/44 (82%) 41/44 (93%) Improved literacy demand, improved graphics
(4) Community center 6.1 7 40/44 (90%) N/A Simplified language (e.g. “etiquette” removed), reframing of messages
(5) Family physical activity 6.6 7 36/44 (82%) 39/44 (88%) Simplified sentence structure and language (“weight-bearing exercises” Δ to “walking/playing tag”), active voice
(6) Snacks and drinks 5 6 32/40 (80%) 37/40 (92%) Simplified language, reframing of messages
(7) Mindful eating 4.2 5 38/44 (86%) 40/44 (91%) Simplified language, improved graphics
(8) Sleep 5.4 6 41/44 (93%) N/A Active voice
(9) Choosing foods 6.1 7 39/44 (88%) 41/44 (93%) Improved literacy demand, modeling of behavior
(10) Meal planning 4.8 6 40/44 (90%) N/A Improved interaction during problem solving and graphical layout
(11) Eating together 4.8 5 28/42 (66%) 39/42 (93%) Reduction of jargon, simplified language (“control portion sizes” Δ to “control your plate”), active voice, reduce prose burden, reframing of messages
(12) Media time 6.4 5 38/44 (86%) 41/44 (93%) Simplified language, active voice, removed unfamiliar jargon (“game boys” Δ to “hand-held video games”), improved subheadings
Average score ± SD 5.63 ± 0.76 6.00 ± 0.85 85% ± 7 91.5 ± 1.62