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. 2014 Feb 8;4(2):e003757. doi: 10.1136/bmjopen-2013-003757

Table 2.

Overview of formal written evidence cited by transnational tobacco corporations (TTCs) in their submissions to the UK standardised packaging consultation 2012

Theme of evidence Standardised packaging ‘won't work’: no evidence of impacts on smoking behaviour Standardised packaging ‘will have negative unintended consequences’
The policy process was ‘flawed’ Total
How cited by TTCs Economic Illicit IP/Trade Price
Promoted 77* 3 18 5 9 19 131
Contested 11 1 0 0 0 0 12
4 18 5 9
Total 88 36 19 143

*The evidence examined further in this article. Bold text indicates totals.