Table 1.
Average fixation durations (ms), average number of fixations and average saccade amplitude (degrees of visual angle) by task, animation, and banner location for all participants.
| Animation | Distance of the banner from the target text | |||||
|---|---|---|---|---|---|---|
| Near (0 px) | Intermediate (40 px) | Far (80 px) | Means | |||
| Fixation duration (ms) | Reading-for-comprehension task | Dynamic | 180 (38) | 187 (35) | 184 (41) | 184 |
| Static | 198 (38) | 188 (39) | 190 (33) | 192 | ||
| Word-search task | Dynamic | 193 (42) | 193 (29) | 190 (34) | 192 | |
| Static | 179 (33) | 185 (31) | 188 (31) | 184 | ||
| Means | 188 ms | 188 ms | 188 ms | |||
| Number of fixations | Reading-for-comprehension task | Dynamic | 172 (96) | 152 (86) | 190 (92) | 171 |
| Static | 221 (91) | 218 (80) | 231 (93) | 223 | ||
| Word-search task | Dynamic | 244 (86) | 251 (96) | 215 (101) | 237 | |
| Static | 163 (96) | 152 (97) | 161 (95) | 159 | ||
| Means | 200 | 193 | 199 | |||
| Saccade amplitude (° of visual angle) | Reading-for-comprehension task | Dynamic | 4.2° (1.8) | 4.5° (1.5) | 3.9° (1.5) | 4.2° |
| Static | 3.9° (1.4) | 3.7° (0.9) | 3.8° (1.2) | 3.8° | ||
| Word-search task | Dynamic | 3.9° (0.8) | 3.9° (1.0) | 4.0° (1.3) | 3.9° | |
| Static | 3.1° (1.4) | 4.4° (1.7) | 4.3° (1.8) | 3.9° | ||
| Means | 3.8° | 4.1° | 4.0° | |||
Standard deviations are given in brackets.