Fig. 3.

Vividness of episodes predicts willingness to help. Scatter plots displaying the correlations between willingness to help and sensory vividness for (A) Estimate Helping and (B) Imagine Helping conditions in experiment 2 and (C) Remember Helping and (D) Imagine Helping conditions in experiment 3. Sensory detail and coherence predicted willingness to help when participants imagined or remembered a helping episode but did not predict willingness to help when estimating ways the person could be helped by visualizing comments posted on a Web site depicting how to help the person in need. Thus, it appears that the vividness of helping episodes—rather than the vividness of imagery in general—predicts willingness to help. Regression lines are presented for significant effects.