Table 4.

Sociodemographics, Psychosocial Factors, and Substance Use Across Market Segments of Male College Students.

Variable	Total M (SD) or N (%)	Safe Responsibles M (SD) or N (%)	Stoic Individualists M (SD) or N (%)	Thrill-Seeking Socializers M (SD) or N (%)	p Value
Sociodemographics
Age (SD)	21.69 (3.15)	22.05 (3.41)	21.54 (3.08)	21.57 (2.98)	.08
Ethnicity (%)					<.001
White	507 (51.3)	136 (48.6)	197 (51.4)	174 (53.4)
Black	297 (30.0)	102 (36.4)	92 (24.0)	103 (31.6)
Other	185 (18.7)	42 (15.0)	94 (24.5)	49 (15.0)
School type (%)					.55
4 year	680 (68.8)	199 (71.1)	257 (67.1)	224 (68.7)
2 year	309 (31.2)	81 (28.9)	126 (32.9)	102 (31.3)
Substance use, past 30 days
Cigarette use (%)					.19
No	703 (71.1)	207 (73.9)	260 (67.9)	236 (72.4)
Yes	286 (28.9)	73 (26.1)	123 (32.1)	90 (27.6)
Other tobacco product use (%)					.12
No	683 (70.4)	209 (75.2)	257 (68.5)	217 (68.5)
Yes	287 (29.6)	69 (24.8)	257 (68.5)	100 (31.5)
Chew or snus use (%)					.69
No	885 (90.4)	255 (91.4)	339 (89.4)	291 (90.7)
Yes	94 (9.6)	24 (8.6)	40 (10.6)	30 (9.3)
Cigar product use (%)					.28
No	765 (78.4)	227 (81.7)	289 (76.7)	249 (77.6)
Yes	211 (21.6)	51 (18.3)	88 (23.3)	72 (22.4)
Hookah use (%)					.20
No	912 (93.1)	266 (95.3)	350 (92.3)	296 (91.9)
Yes	68 (6.9)	13 (4.7)	29 (7.7)	26 (8.1)
Number of days of alcohol use (SD)	4.26 (6.18)	3.49 (5.92)	4.72 (6.77)	4.38 (5.62)	.04
Binge drink (%)					.04
No	657 (66.4)	203 (72.5)	246 (64.2)	208 (63.8)
Yes	332 (33.6)	77 (27.5)	137 (35.8)	118 (36.2)
Marijuana use (%)					<.001
No	767 (78.2)	239 (85.4)	276 (73.0)	252 (78.0)
Yes	214 (21.8)	41 (14.6)	102 (27.0)	71 (22.0)
Overall drug use (%)					.01
No	445 (46.1)	149 (53.6)	159 (42.9)	137 (43.2)
Yes	521 (53.9)	129 (46.4)	212 (57.1)	180 (56.8)

Note. M = mean; SD = standard deviation.