Figure 1.

(A) The reward priming pattern reported in Hickey et al. (2010a), where low reward did not affect the subsequent trial, but a high reward did so contingent on whether color was repeated or not. (B) The reward priming pattern reported in Hickey et al. (2010b, 2011), where both high and low reward affected response times, contingent on color repetition, but in the opposite ways, as if a target previously associated with high reward was subsequently highly valued, but a target previously associated with low reward was subsequently devalued. The figure does not represent actual data and is only for illustrative purposes. See Hickey et al. (2010a,b, 2011) for details on their results.