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. 2013 Dec 9;16(6):647–654. doi: 10.1093/ntr/ntt201

Table 2.

Bivariable and Mutivariable Associations Between Attitudes, Normative Beliefs, Knowledge, and Initiation of Hookah Tobacco Smoking

Attitude, subjective norm, and knowledge item Hookah tobacco smoking initiationa (n = 365)b
OR (95% CI)c AOR (95% CI)c
Positive attitudes
 Hookah seems attractive 2.45 (1.74–3.44) 3.12 (2.08–4.65)
 Hookah seems romantic 2.17 (1.48–3.20) 2.65 (1.69–4.15)
 Hookah seems fun 2.22 (1.70–2.90) 2.27 (1.71–3.00)
 Hookah seems relaxing 1.88 (1.37–2.59) 1.93 (1.38–2.71)
 Overall positive attitude 3.60 (2.35–5.51) 4.12 (2.56–6.59)
Negative attitudes
 Hookah seems harmful 0.81 (0.66–1.01) 0.77 (0.61–0.97)
 Hookah seems addicting 0.57 (0.45–0.73) 0.55 (0.42–0.71)
 Overall negative attitude 0.65 (0.52–0.83) 0.62 (0.48–0.80)
Normative beliefsd 2.04 (1.42–2.95) 2.01 (1.35–2.99)
Knowledgee
Which has more tar?
 Incorrect 1.0 (reference) 1.0 (reference)
 Correct 0.69 (0.29–1.66) 0.62 (0.25–1.52)
 Don’t know 0.46 (0.20–1.04) 0.35 (0.14–0.90)
Which has more nicotine?
 Incorrect 1.0 (reference) 1.0 (reference)
 Correct 0.73 (0.29–1.84) 0.68 (0.26–1.78)
 Don’t know 0.22 (0.07–0.63) 0.12 (0.03–0.50)
Which has more carcinogens?
 Incorrect 1.0 (reference) 1.0 (reference)
 Correct 0.63 (0.25–1.59) 0.48 (0.18–1.34)
 Don’t know 0.31 (0.13–0.73) 0.28 (0.11–0.70)
Which has more carbon monoxide?
 Incorrect 1.0 (reference) 1.0 (reference)
 Correct 0.84 (0.38–1.84) 0.77 (0.34–1.74)
 Don’t know 0.73 (0.36–1.50) 0.74 (0.35–1.56)
Which has more heavy metals?
 Incorrect 1.0 (reference) 1.0 (reference)
 Correct 0.79 (0.36–1.73) 0.76 (0.34–1.69)
 Don’t know 0.66 (0.32–1.35) 0.58 (0.27–1.27)
 Final scoref 0.97 (0.78–1.22) 0.94 (0.75–1.20)

Note. aDefined as never having smoked tobacco from a hookah at baseline and having taken at least one puff at follow-up.

bOnly baseline hookah nonsmokers and those who had complete and consistent responses to survey item assessing ever hookah tobacco smoking were included in these analyses.

c AOR = adjusted odds ratio, adjusted for age, gender, race/ethnicity, graduate student status, fraternity/sorority membership, and housing; CI = confidence interval; OR = odds ratio.

dNormative beliefs measured with item, “How socially acceptable is it?”

eCorrect answer is “hookah” for all items; incorrect answer (reference group) is “cigarettes.”

fThe final score was the number of items scored correct summed. Associated odds ratios represent the odds for each 1-point increase in the 5-point scale. Numbers in bold are statistically significant, whereas numbers in italics represent a summary scale.