Table 3.

Median Income Elasticities by Income Status

	Low income	High income
1. Regular CSD	0.726 (93.0)	0.114 (16.5)
2. Sports/energy drinks	0.679 (79.0)	0.683 (56.4)
3. Whole milk	0.553 (45.0)	−0.146 (−0.8)
4. Reduced-fat/skim milk	0.596 (110.6)	0.074 (16.8)
5. Whole-grain bread	0.574 (73.2)	0.603 (53.5)
6. White bread	0.482 (110.9)	0.009 (8.8)
7. Cheese	0.459 (139.0)	0.170 (34.8)
8. 100% juice	0.554 (138.5)	0.369 (63.9)
9. Juice drinks	0.402 (84.1)	0.363 (46.6)
10. Peanut butter	0.784 (89.6)	0.080 (10.7)
11. Cereals	0.533 (142.6)	0.184 (33.7)
12. Yogurt	0.682 (110.4)	0.298 (51.2)
13. Diet CSD	0.738 (135.2)	0.582 (59.8)
14. Bottled water	0.820 (126.6)	0.354 (32.6)
15. Canned/dried fruits	0.379 (84.0)	0.194 (17.0)
16. Canned vegetables	0.337 (66.8)	0.173 (17.0)
17. Frozen dinners	0.540 (128.7)	0.177 (27.0)
18. Canned soup	0.637 (110.7)	0.131 (23.6)
19. Candy	0.482 (76.9)	0.181 (15.9)
20. Ice cream	0.486 (137.9)	0.059 (14.5)
21. Cakes & cookies	0.341 (88.6)	0.201 (16.7)
22. Lunch meat	0.639 (100.7)	0.103 (13.9)
23. Snacks	0.383 (111.8)	0.346 (47.1)
24. All other goods	1.020 (5,157.9)	1.018 (5,148.2)

Note: All elasticities are median values within the corresponding income status weighted by Nielsen’s projection factor. Results are based on the incomplete demand model that accounts for price endogeneity with L = 5. t-values in parentheses.