Table 3.
Tobacco company executives have called younger adult smokers ‘replacement smokers’. |
Tobacco company executives have tried targeting potential smokers in school bathrooms, playgrounds, YMCAs and city parks. |
|||||||
---|---|---|---|---|---|---|---|---|
B | SE | β | sig. | B | SE | β | sig. | |
Identification with group in ad |
.016 | .005 | .186 | .004 | .011 | .006 | .118 | .070 |
Gender (male) | −.130 | .354 | −.023 | .713 | .142 | .392 | .023 | .716 |
Age | .107 | .219 | .032 | .624 | .416 | .242 | .112 | .087 |
Identification with high risk group |
−.599 | .472 | −.082 | .206 | −.018 | .522 | −.002 | .972 |
Lifetime cigarettes smoked | −.178 | .122 | −.096 | .147 | −.094 | .135 | −.046 | −.693 |
Lives with smoker | −.079 | .364 | −.014 | .829 | −.115 | .402 | −.019 | .776 |
African American | −.594 | .562 | −.067 | .291 | −.224 | .621 | −.023 | .718 |
Latino | −.018 | .543 | −.002 | .973 | .168 | .601 | .018 | .780 |
N = 251