Table 1.

Comparison of website visits between the pre-mobile and post-mobile development.

Operating system		Visits	Pages per visit	Avg visit duration	% new visits	Bounce rate, %
Totals
		26.40%	7.03%	1.48%	4.25	2.98
		2820 vs 2231	4.03 vs 3.77	00:03:55 vs 00:03:58	52.45 vs 54.77	47.45 vs 48.90
Windows
	01/Nov/2012-31/Jan/2013	1945	4.25	00:04:20	49.56	44.78
	01/Aug/2012-31/Oct/2012	1564	3.85	00:04:13	56.46	48.34
	% Change	24.36	10.47	2.71	-12.21	-7.36
Macintosh
	01/Nov/2012-31/Jan/2013	435	3.26	00:02:36	51.26	53.33
	01/Aug/2012-31/Oct/2012	490	3.27	00:02:50	51.02	54.08
	% Change	-11.22	-0.28	-8.71	0.48	-1.38
Android
	01/Nov/2012-31/Jan/2013	213	2.35	00:01:29	76.53	63.85
	01/Aug/2012-31/Oct/2012	29	4.93	00:03:12	65.52	44.83
	% Change	634.48	-52.30	-53.69	16.80	42.43
iOS
	01/Nov/2012-31/Jan/2013	105	4.52	00:02:31	82.86	48.57
	01/Aug/2012-31/Oct/2012	40	4.55	00:02:06	87.50	50.00
	% Change	162.50	-0.58	19.77	-5.31	-2.86
Linux
	01/Nov/2012-31/Jan/2013	85	6.51	00:08:11	28.24	29.41
	01/Aug/2012-31/Oct/2012	61	3.23	00:03:13	34.43	32.79
	% Change	39.34	101.45	154.08	-17.98	-10.29
Other systems
	01/Nov/2012-31/Jan/2013	15	1.07	00:00:28	100.00	93.33
	01/Aug/2012-31/Oct/2012	13	1.92	00:00:43	92.31	84.62
	% Change	15.38	-44.53	-35.61	8.33	10.30
BlackBerry
	01/Nov/2012-31/Jan/2013	14	8.14	00:11:10	0.00	28.57
	01/Aug/2012-31/Oct/2012	34	7.12	00:14:12	5.88	17.65
	% Change	-58.82	14.40	-21.31	-100.00	61.90
Windows Phone
	01/Nov/2012-31/Jan/2013	4	6.75	00:08:02	50.00	50.00
	01/Aug/2012-31/Oct/2012	0	0	00:00:00	0.00	0.00
	% Change	∞	∞	∞	∞	∞
LG
	01/Nov/2012-31/Jan/2013	3	1.33	00:00:11	0.00	66.67
	01/Aug/2012-31/Oct/2012	0	0	00:00:00	0.00	0.00
	% Change	∞	∞	∞	0.00	∞
Samsung
	01/Nov/2012-31/Jan/2013	1	1	00:00:00	100.00	100.00
	01/Aug/2012-31/Oct/2012	0	0	00:00:00	0.00	0.00
	% Change	∞	∞	0.00	∞	∞