Table 4.
Outcome | Intervention (N = 410) | Control (N = 386) | p-Value* | p-Value† | ||||||
---|---|---|---|---|---|---|---|---|---|---|
| ||||||||||
T1 | T2 | δ‡ | d§ | T1 | T2 | δ‡ | d§ | |||
Total Smoking Media Literacy (SML)|| | 1.84 | 2.08 | 0.24 | 0.46 | 1.87 | 1.95 | 0.08 | 0.16 | <.001 | .001 |
SML Subscale 1 | 2.04 | 2.29 | 0.25 | 0.35 | 2.10 | 2.10 | 0.00 | 0.01 | <.001 | .001 |
SML Subscale 2 | 1.70 | 1.97 | 0.27 | 0.52 | 1.72 | 1.83 | 0.11 | 0.21 | <.001 | <.001 |
SML Subscale 3 | 2.00 | 2.15 | 0.15 | 0.24 | 2.03 | 2.10 | 0.07 | 0.10 | .16 | .26 |
| ||||||||||
Total General Media Literacy (ML)|| | 2.04 | 2.12 | 0.08 | 0.16 | 2.09 | 2.07 | −0.02 | 0.04 | .01 | .06 |
ML Subscale 1 | 1.87 | 2.04 | 0.17 | 0.24 | 1.93 | 1.93 | 0.00 | 0.01 | .002 | .01 |
ML Subscale 2 | 2.08 | 2.14 | 0.06 | 0.10 | 2.15 | 2.11 | −0.04 | 0.08 | .03 | .12 |
ML Subscale 3 | 2.06 | 2.14 | 0.08 | 0.12 | 2.10 | 2.11 | 0.01 | 0.01 | .19 | .34 |
| ||||||||||
Total Cigarette Attitudes|| | 0.58 | 0.80 | 0.22 | 0.41 | 0.58 | 0.78 | 0.20 | 0.38 | .70 | .69 |
| ||||||||||
Total perceived success of smokers|| | 0.92 | 0.96 | 0.04 | 0.05 | 0.87 | 0.93 | 0.06 | 0.08 | .61 | .82 |
| ||||||||||
Total perceived prevalence (%) | 64.0 | 50.0 | −14.0 | 0.76 | 63.1 | 58.5 | −4.60 | 0.25 | <.001 | <.001 |
t-tests comparing differences between intervention and control outcomes.
Controlling for clustering and age, gender, race, maternal education, grades, parenting style, sensation seeking, and rebelliousness.
Differences between follow-up and baseline.
Cohen’s d, a measure of effect size.
Media literacy (smoking-specific and general, as well as all subscales), attitudes, and the first normative beliefs scale (“perceived success of smokers”) were scaled to continuous figures with a minimum of 0 and a maximum of 3.
The second normative beliefs scale (“perceived prevalence”) utilized figures between 0 and 100 representing the average perceived prevalence for smoking.