Table 2.

Types and Topics of the Advertisement Websites

Type	Topic
Not-for-profit organization (n = 7)	AARP member resource: CKD overview CKD overview (n = 2) Donation for polycystic kidney disease Home dialysis programs CKD overview and treatment options
For-profit commercial company (n = 13)	“Environmentally friendly” dialysis Kidney cancer overview Kidney functions and causes of kidney disease Herbals and dietary supplements for kidney functions (n=2) Dietary supplements to slow progression of CKD, treatment to cure kidney disease New surgery options for kidney cancer Overview of Fabry disease Promotion of amino acid formulation products CKD overview and dialysis care “Secretes” of kidney diet Benefits of home hemodialysis Specific dialysis center promotion

Note: AARP = American Association of Retired Persons.