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. 2014 Sep 10;19(sup1):190–215. doi: 10.1080/10810730.2014.918217

Table 2. Summary of campaign region, decade, and communication channels.

Health topic n East Asia and the Pacific Europe and Central Asia Latin America and Caribbean Middle East and North Africa South Asia Sub-Saharan Africa 1960s 1970s 1980s 1990s 2000 2010 Television Radio Newspapers Interpersonal communication
Diarrheal disease 15 2 0 2 1 2 8 0 0 10 2 3 0 5 12 1 13
Immunization 8 1 0 3 0 2 2 0 0 3 4 1 0 6 8 3 6
Malaria 2 0 0 0 0 0 2 0 0 0 0 1 1 1 1 0 1
Nutrition 14 4 1 6 1 0 2 0 1 4 4 4 1 8 11 4 10
PMTCT 1 0 0 0 0 0 1 0 0 0 0 1 0 0 1 0 0
Respiratory disease 4 1 0 2 0 1 0 0 0 0 3 1 0 4 4 4 3
All child survival 44 8 1 13 2 5 15 0 1 17 13 11 2 24 37 12 33
    18% 2% 30% 5% 11% 34% 0% 2% 39% 30% 25% 5% 55% 84% 27% 75%
Reproductive health 67 8 1 15 8 11 24 4 10 11 28 13 1 37 60 19 25
    12% 1% 22% 12% 16% 36% 6% 15% 16% 42% 19% 1% 55% 90% 28% 37%
Note. PMTCT = preventing mother-to-child transmission.