Table 4.

Study 1 messages and comments received.

Theme	Study 1 message and comment quotes
Assistance	“Hi Rupa, Thank you for reaching out to the [name of organization] facebook page for your research study. I would recommend going to our website at [url]. We have a listing of all the Filipino Organizations that belong to [name of organization] (it is an umbrella organization) with emails and contacts that may be of help to you. I unfortunately cannot post your post because our facebook page is reserved for paid partner organizations events and promotions only. I hope you find the information above helpful and good luck with your study! Sincerely, [Name] [Job title]”
	“I am Pastor of [name] Church and President of [name of organization] of [region]. I have checked out your web page at UVA and am willing to help. I will post this in both pages. Hope this helps.”
Clarification	“where/how are you publishing results?”
	“By the way, why did you choose to choose Filipino Community as the overall subject of this research?”
Concerns	“I took this survey and it has been verified as safe. No personal information will be requested. Thank you professor for your interest. For those interested using social media and other internet based applications to discuss personal health issues; be careful and use common sense. The Internet (wireless in particular) is an unsecure means of communication. Putting information about your health online may effect things such as employment and insurance.”
	“You have submitted this 4 times already…”
Encouragement	“Ms. Valdez, You may want to try to partner with direct service agencies who service Filipinos. Two of them are [name of organization] and [name of organization]. Both are located in [city] (within [county]) Good luck with the survey.”
	“Hello, Ms. Valdez. This is an interesting study/survey. The [name of organization] thanks you and we hope that you’ll get many participants and useful results to your survey and good luck!”
Interest	“No problem Rupa! I am very interested to hear about the results of your study. If you are able to would you be able to email me your findings when completed?”
	“I am the Pastor of [name of Church]. Please add me as a friend. Thank you! [url]”
Promotion	“Simple survey to fill out. Takes about 5-10 minutes. (Pork adobo, sisig, and chicharron...hmmm good)”
	“I encourage more people to take this survey. I already manage my healthcare online through my HMO’s website. I email my doctor and can go back and view the discussion anytime. I schedule and cancel appointments with ease online. I check pharmacies to see if my medications are available then order them and pick them up. I can view my medical test results anytime I want online. Also a medical chart ID app is like an easy access medical identification which is most valuable in case of emergencies and crisis were split second decisions are made that can save your life.”
Solicitations	“Hello po kabayan, I would like to share to you a very promising pinoy product. [name of product] - a combination of wheatgrass and guyabano. Be a dealer now and get all [name of product] products half the price (50% lifetime discount upon membership). See more of the privileges as u become part of our team! [url]”
	“Please help these families in need [url]”