Table 2.

Example values and objectives from a research perspective.

Task	Value(s)	Objective(s)	Action steps/Website features & functions
Overall	Advance science and understanding of complex behaviors and events	Test the efficacy of an online intervention to improve a health outcome	Develop a functional and effective online health intervention
Contract & Budget	Be a good steward of public/grant funds	Stay within budget; an effective intervention for the least cost	Choose a vendor with skills and processes to finish the intervention
		Advocate for the research team	Assign advocate to hold explicit discussions with the vendor about website needs and budget limitations
	Making sure that the intervention is theoretically driven, and sufficiently potent to change behavior	Conduct intervention development in a thoughtful and methodological manner	Provide extra time in the contract to make important intervention design decisions
Website Look & Feel	Create an intervention that is engaging to the target population	Develop an intervention with graphics, features and functions that the target population will use	Conduct formative research; allow time before development begins to understand the technological capabilities and needs of the target population
Data Collection, Management, & Security	Protect participant confidentiality	Develop strong security protocols	Discuss security needs with the vendor and the importance of security protocols.
			Develop security protocols to limit access to the intervention from outside sources
	Collect data to inform research and practice	Build databases that can hold participant and online intervention usage data	Include extra funds in contracts to develop “back-end” databases that can be easily accessed by the research team