Table 1.

Sample focus group questions

Phase 1: Focus group questions for TCM providers

I. General questions for TCM providers regarding work and health perspectives What’s your weekly working schedule? How many customers do you have every day?

II. Feasibility of participating in the LHW project If you advise your customers to look into cancer prevention tests using Western medicine, such as the FOBT or colonoscopy test, would they accept your advice? Do you think they would like to receive this type of information from you? Why or why not?

III. TCM providers’ opinions on cancer and colon cancer prevention Have you heard of a Fecal Occult Blood Test (also known as an FOBT), or a colonoscopy test, or other colon cancer screening tests?

Phase 1: Focus group questions for TCM clients

I. Client views on health and healthcare, treatment and prevention When you don’t feel well, what kind of self-care remedies do you use? Over-the-counter from the western drugstore, Chinese herbs from local herb shop, or other?

II. Client views on cancer prevention and colon cancer prevention Have you heard or ever done any of these tests: Fecal Occult Blood Test (also known as an FOBT), colonoscopy test, or other colon cancer screening tests?

III. Client views on Chinese medicine doctors as cancer prevention educators If your Chinese medicine doctor were to suggest that you look into biomedical cancer prevention tests, such as the FOBT or colonoscopy test, would you accept the advice? Would you like to receive this type of information from him/her? Why or why not?

Phase 2: Focus group questions on the integrative flipchart

I. Flipchart appearance What did you like, the message, graphics/pictures, layout, wording, other?

II. Flipchart messaging What was the overall message of the flip chart?

III. Flipchart impact What do you think about colon cancer screening now that you have seen the flip chart?