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. 2015 Jun 8;10(6):e0126681. doi: 10.1371/journal.pone.0126681

Table 6. Valuation of the selected beach attributes expressed as additional time to travel in minutes.

Willingness to travel estimates (full sample)
Variable Estimate* Std. Err. P |z|>Z* 95% Confidence Interval
Jellyfish risk avoidance 3.81 0.890 0.000 -5.553 -2.066
Water quality 7.98 1.773 0.000 4.500 11.450
Services 4.47 1.104 0.000 2.309 6.635

*estimates are presented as absolute values (in minutes)