Key messages
Effective public health/primary care partnerships require practitioners from both sides to span the intellectual and practical boundaries that separate them.
Boundary spanning can involve risk when working across seemingly safe or comfortable and institutionalised limits.
This risk can be reduced by mechanisms that enable and support creative interaction between people from both (all) sides of the relevant boundaries.
Collaborative innovations that have potential to improve the health of whole people and whole communities can emerge from cross-boundary creative interactions.
Health services need high-level skills at boundary spanning, including systems-thinking practitioners and managers, and mechanisms that support it, including relationship-building between disciplines and organisations through shared projects.
Why this matters to us
The authors' personal experience is that boundary-spanning thoughts and actions are among the most meaningful and potentially impactful activities to improve health. We also experience that boundary-spanning work is likely to be unsupported, maligned or beaten down by entrenched entities. Therefore, we are working on Promoting Health Across Boundaries (PHAB) in order to develop, share and apply new knowledge about the connections that foster health. This initiative is a developmental process that involves: defining the role of boundary spanning; discovering individuals and organisations that are already engaged in promoting health across boundaries; developing collaborations, research and shared learning initiatives that aim to promote health; and eventually, delivering improved health for individuals and communities through boundary-spanning initiatives and programmes.
This article includes early insights from a diverse and evolving group interested in promoting health across boundaries. This group explicitly represents multiple disciplines both within and outside the fields of health and health care. Currently, it is shaded toward one locality (Cleveland, Ohio and Case Western Reserve University in the USA), but is growing to include experience from diverse locales. We hope that this article will stimulate readers to share their own experiences and knowledge on the PHAB website (www.phab.us) to further the process of Defining and Discovering that will lead to Developing collaborative learning and Delivering improved health through boundary-spanning initiatives.
Keywords: boundary spanning, collaboration, innovation, systems thinking
Abstract
Boundaries, which are essential for the healthy functioning of individuals and organisations, can become problematic when they limit creative thought and action. In this article, we present a framework for promoting health across boundaries and summarise preliminary insights from experience, conversations and reflection on how the process of boundary spanning may affect health. Boundary spanning requires specific individual qualities and skills. It can be facilitated or thwarted by organisational context. Boundary spanning often involves risk, but may reap abundant rewards. Boundary spanning is necessary to optimise health and health care. Exploring the process, the landscape and resources that enable boundary spanning may yield new opportunities for advancing health. We invite boundary spanners to join in a learning community to advance understanding and health.
This moment in time
Around the world, growing fragmentation of health care and demographic and social changes are leading to unsustainable cost increases, inequalities and limited effectiveness in advancing the health of people and populations.1
General practitioner (GP) commissioning2,3 in the UK, like the Patient-Centered Medical Home4–9 and Accountable Care Organization10–13 movements in the USA, present opportunities to unite on-the-ground general practice (primary care) and high-level public health perspectives to promote health. In order to span the boundary between these two complementary approaches to health promotion, it is essential to have a shared vision for health that is bigger than either picture envisions on its own.
But boundary spanning is not easy.
To understand the difficulties of boundary spanning we conducted meetings and discussions with university faculty and community leaders across multiple disciplines who believe in the value of boundary spanning and its potential for enhancing health. In this article, we summarise some of these ideas generated from this forum and invite readers of LJPC to join future conversations to better understand how policy can stimulate boundary spanning to produce highly valued approaches to health promotion.
Boundary spanning and health
The combination of broad and grounded viewpoints that are needed for effective healthcare commissioning require moving beyond health care to focus on the goal of sustainably promoting health. Among diverse definitions,15–20 a concept is emerging of health as a resource to support important work and connection – the ability to develop meaningful relationships and pursue a transcendent purpose in a finite life.19 Focusing on a broad definition of health (www.phab.us/about/what-is-health), rather than solely on health care, converges attention on the social, environmental, organisational and relationship factors determining well-being, function, community and potential.
The model generated by the Promoting Health Across Boundaries (PHAB) initiative (Figure 1) depicts four related domains that affect health: (1) person and family,21,22 (2) primary care,23–26 (3) the healthcare system,12,27–29 and (4) public health and community.30–34 Figure 1 also names interfaces between these domains that are important to span to foster health. These interfaces relate to:
personalised health care
healing environments
responsible, evolvable organisations
healthy environments.
The interface between primary care and public health is particularly important to keep individuals and communities healthy. Primary care tends to focus on the disease treatment and health promotion needs of the individual with a limited view of all community members. Conversely, public health tends to focus on the health of whole communities and populations (including environmental health and health promotion campaigns) and can too easily lose sight of the individual. Partnership work requires mechanisms that permit creative interaction across the boundary between those with a personal focus and those with a population focus.
The case below (Box 1) shows an example of an ongoing boundary-spanning initiative.
Box 1. An example of boundary spanning between primary care and public health.
In the city of Cleveland, Ohio, patients of a primary care practice complained that their housebound elderly family members were not receiving personal health care. Data from the public health system confirmed that many of these people lived in a large impoverished neighbourhood and were hospitalised frequently through the emergency department for problems that could have been solved by personal care.
Using grants from local foundations, the practice piloted a housecalls programme (novel for the USA but familiar in the UK) to bring a primary care physician to the patient's home. This programme was successful, as perceived by the housebound patients involved. Consequently, the practice hired nurse practitioners to expand the programme.
The nurse practitioners and physicians discovered health-related needs that went beyond medical needs, including home safety, social isolation and health promotion, and are now exploring ways to meet these needs. Unlike the UK, in the USA there are few ways to support preventive or social and environmental determinants of health. One success achieved so far has been to team up with a government housing programme to fix leaking roofs and build entry ramps. The housecalls programme is now teaming up with a university initiative to bring broadband Internet to neighbourhoods and is seeking funding to use the Internet to expand home monitoring and healthcare communication for the frail elderly and to support a neighbourhood health promotion initiative for safety, healthy food and physical activity.
Community and business leaders in an adjacent community, hearing of the success of this initiative, raised philanthropic support to develop a similar housecalls programme for housebound elderly people in their neighbourhood. The practice is partnering with their local university to evaluate the effect of both programmes' outcomes on emergency department visits, hospitalisations and on the perceptions of patients and families on the degree to which their needs for personalised health care are being met.
The first boundary that was spanned in this initiative was between primary care and informatics (patient complaints and data of unnecessary hospitalisation). Later boundaries spanned were between primary care and housing and the university and business and technology sectors.
The programme had inherent risk. Initially, administrators felt that sending physicians into homes would be more costly and that it was, in turn, ‘going backwards’ in how to provide primary care. It was not certain that informatics, housing and business would contribute their resources, creating anxiety that primary care would become overwhelmed. Even now, the sustainability of funding for the parts of the initiative that go beyond primary care is not clear.
This work required all involved to raise their gaze from the individual to focus on health as a shared vision, and to work together in a shared mission. It required individuals prepared to take the risk of crossing the boundaries of geography, discipline and role-expectation, and required leadership teams that were energised by the relationships and opportunities for meaningful work that resulted.
A learning community promoting health across boundaries
What we are learning from listening locally
Through the experience of the authors and those acknowledged at the end of the article, we are beginning to discover how boundary spanning might be systematically facilitated to affect health. Below we underline a few emerging themes, with specific quotes from participants in italics.
Individual leadership is needed to enable collective action
‘Boundary spanning develops language that has shared meaning so that you can communicate across the boundaries of disciplines and different ways of seeing the world.’ Of course, that does not mean that boundaries can be ignored or ploughed down in the process. One of the keys to effective boundary spanning is to recognise the barriers in a situation but work constructively to cross them, often by investing in relationships before tasks. A boundary spanner and successful organisations must learn to interpret ‘What are the walls; what will it take to break down the walls; what will you lose; what do you gain (without losing accountability, quality and professionalism)?’.
Boundary spanners understand that ‘before intention, you have mental models and paradigms. If you can trample (work) in the area of mental models you have potential for change’. Likewise, boundary-spanning organizations understand the importance of creating culture or even setting policies to encourage boundary spanning. ‘Policy is, by definition, a boundary crosser.’
The progress of boundary-spanning efforts can be slow and imprecise. It requires perseverance and time to build a boundary-spanning structures and relationships. It is ‘like changing the temperature in a pool’, a gradual process that can have subtle effects over time. The engaged boundary spanner knows that organizational change is like a ‘big ocean liner – it's hard to turn’. His or her understanding of the role is to ‘start the turning earlier’.
Boundary spanners develop skills to cope with risks and vulnerabilities
‘You are a magnet for arrows when you cross boundaries.’ Often, boundary spanners ‘don't care about size, prestige or income potential’. Sometimes, boundary spanners become leaders in their organisations, setting standards, protocol and culture for others to interact.
An experience of benefit from boundary spanning makes people willing to try it again. An experience of being harmed when boundary spanning makes people averse to the risks and more interested in staying within the apparently safer spaces within boundaries.
Frequently, boundary spanners establish their credibility with mainstream activities, using the resulting influence as a platform for their riskier boundary-spanning work. This may be easier for people who are established in an area than for those who are new or unknown.
Boundary spanning is a team sport that is enabled by shared playing fields
‘We can get into some dangerous waters and have some fun.’ Bringing people together in new ways and establishing reciprocal relationships can spur innovation and make for meaningful work. In addition, people begin to see new opportunities where barriers once existed. It can become contagious and continue to build upon past successes, while encouraging others to join in.
We need to ‘think about boundary-spanning teams that facilitate interorganizational creativity rather than the lonely boundary spanning individual (who often dies young and misunderstood), and also the need for “playgrounds” that span boundaries that people from both (all) sides of a boundary(s) can explore possibilities (e.g. consensus conferences and ThinkTanks, shared geographic space for shared health promotion campaigns and interorganisational innovation using participatory research)’.
There is a complex interplay between individual and organisational contexts
Boundary spanning requires navigating the complex interplay between individual and organisational contexts. In their rules and cultures, organisations can create a framework in which boundary spanning is enabled, but more typically they make it more difficult. ‘The number of people who can capably span boundaries is very small.’
Boundary spanning, whether by one person or an organisation, is grounded in individual qualities, skills and the overall structural landscape. By operating in a supportive landscape with adequate resources, organisations can sustain and value boundary-spanning behaviours and collaborative and innovative work. ‘The more threads, the stronger the fabric.’
Within organisations, a rule of quarters seems to describe the distribution of individuals' perceptions of boundary spanning: ‘A quarter will get it right away, value it and act on it. A quarter will resonate with it, but be too cowed by the dominant culture to voice or act on it. A quarter will not get it and will feel quietly negative about it, but at some future moment will get it and come to value it. A quarter will never get it and will openly deride it.’
The boundary spanner or boundary-spanning organisation brings a mindset of creative possibility. To boundary span is to ‘think differently and deeply’ where ‘innovation comes from thinking in complex and systemic ways about issues’.
The creativity needed for boundary spanning does not easily mesh with the traditional structure of organisations. Within organisations, the boundary-spanning individual faces a tension to stay creative despite the strong push from within an organisation to conform. ‘At the end of the day, the definition of an organisation is to conform. So institutions will always be in tension with creativity.’
Invitation to an ongoing conversation
From these reflections, an initial understanding is emerging – that boundary spanning is important to people, and that it has potential to help individuals, organisations and initiatives to be more effective in ways that enable health. Your participation is needed to further define the role of the boundary spanning in improving health, to discover individuals and organisations engaged in promoting health across boundaries, to develop pilot interorganisational policy for ongoing, multidirectional boundary spanning, and to integrate these new practices to improve health. We invite readers to share their experiences on the PHAB website (www.phab.us) to advance this defining and discovering process.
Please contribute stories and comments that share what has worked and what hasn't in your individual or organisational boundary-spanning efforts. For submission information, please visit: www.phab.us/publications-stories/phab-stories/story-submission, and become a PHAB affiliate: www.phab.us/people/affiliates/ to participate in the further development of a learning community of boundary spanners.
ACKNOWLEDGMENTS
The authors appreciate very help discussions on boundary spanning for health with: Jeremy Bendik-Keymer, Jessica Berg, Mark Chupp, Robert Ferrer, Shannon French, Gary Galbraith, George Kikano, Marty Kohn, David Loxterkamp, Robert Miller, Laura Nasir, Karen Potter, Julie Rehm, John Ruhl, Roger Saillant, Marvin Schwartz, Paul Thomas, Peter Whitehouse, Sue Flocke and Rhonda Williams. Dr Stange's and Ms Ruhe's time is supported by a Clinical Research Professorship from the American Cancer Society. Dr Stange's time is further supported by the Intergovernmental Personnel Act Mobility Program through the Division of Cancer Control and Population Sciences at the (US) National Cancer Institute. The opinions expressed in this article are the authors' and not necessarily those of the American Cancer Society or the National Cancer Institute.
Contributor Information
Heide Aungst, Narrative Medical Writer.
Mary Ruhe, Department of Family Medicine.
Kurt C Stange, Professor of Family Medicine, Epidemiology & Biostatistics, Sociology and Oncology, Case Western Reserve University, Cleveland, OH, USA.
Terry M Allan, Health Commissioner, Cuyahoga County Board of Health, Cleveland, OH, USA.
Elaine A Borawski, Angela Bowen Williamson Professor of Nutrition, Department of Epidemiology & Biostatistics, Co-Director, Prevention Research Center for Healthy Neighborhoods, Co-Leader, Community Research Partnership Core of the Cleveland Clinical & Translational Science Collaborative.
Colin K Drummond, Director, Coulter-Case Translational Research Partnership, Department of Biomedical Engineering and School of Medicine.
Robert L Fischer, Research Associate Professor, Mandel School of Applied Social Sciences, Co-Director, Center on Urban Poverty and Community Development Faculty, Mandel Center for Nonprofit Organizations.
Ronald Fry, Professor and Chair, Department of Organizational Behavior, Weatherhead School of Management.
Eva Kahana, Robson Professor of Sociology, Humanities, Nursing and Medicine, Director, Elderly Care Research Center Department of Sociology, College of Arts & Sciences.
James A Lalumandier, Professor and Chair of Community Dentistry, School of Dental Medicine.
Maxwell Mehlman, Professor of Bioethics and Law, Schools of Law and Medicine.
Shirley M Moore, Professor and Associate Dean for Research, Frances Payne Bolton School of Nursing, Case Western Reserve University, Cleveland, OH, USA.
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