Table 1.
Prevalence, estimated for each stakeholder, of being less likely to buy the product if that product had nano labelling
| Product | Public | Academic | Government | Business | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Less likely % | 95 % LCI | 95 % UCI | Less likely % | 95 % LCI | 95 % UCI | Less likely % | 95 % LCI | 95 % UCI | Less likely % | 95 % LCI | 95 % UCI | |
| Food | 72.8 | 69.7 | 75.9 | 55.4 | 49.3 | 61.5 | 31.6 | 8.6 | 54.6 | 26.3 | 4.5 | 48.1 |
| Off the shelf medicines | 57.0 | 53.6 | 60.4 | 35.4 | 29.9 | 41.0 | 25.0 | 1.2 | 48.8 | 10.5 | 0.0 | 25.7 |
| Sunscreen | 54.7 | 51.2 | 58.1 | 26.8 | 21.7 | 31.9 | 22.2 | 0.9 | 43.5 | 4.8 | 0.0 | 14.7 |
| Pesticides | 49.3 | 45.8 | 52.7 | 29.8 | 24.5 | 35.2 | 22.2 | 0.9 | 43.5 | 23.8 | 3.9 | 43.7 |
| Tennis racquet/computer | 28.9 | 25.8 | 32.0 | 6.5 | 3.6 | 9.3 | 5.3 | 0.0 | 16.3 | 4.8 | 0.0 | 14.7 |