Table 5.
Google TXT2BFiT advertisement data for top-of-page and side-advertisement text over 7 days in 2013a.
Advertisement data | Year 2013 |
Duration, days | 7 |
Clicks, n | 601 |
Impressions, n | 605,054 |
CTRb, % | 0.10 |
CPCc, AUDd$ | 0.97 |
Cost, AUD $ | 581.95 |
Average position, rank | 2.3 |
aDownloaded from Google Ads Reporting.
bClick-through rate (CTR).
cCost per click (CPC).
dAustralian Dollar (AUD).