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. 2015 Aug 4;112(33):E4512–E4521. doi: 10.1073/pnas.1419828112

Table 2.

Comparison of voting proportions before and after Web research by group for studies 1 and 2

Study Experiment Group Simulated vote before Web research χ2 Simulated vote after Web research χ2 VMP
Gillard Abbott Gillard Abbott
1 1 1 8 26 5.409 22 12 8.870* 48.4%**
2 11 23 10 24
3 17 17 14 20
2 1 16 18 2.197 27 7 14.274*** 63.3%***
2 20 14 12 22
3 14 20 22 12
3 1 17 17 2.199 22 12 3.845 36.7%*
2 21 13 15 19
3 15 19 15 19
2 4 1 317 383 1.047 489 211 196.280*** 37.1%***
2 316 384 228 472
3 333 367 377 323

McNemar's test was conducted to assess VMP significance. VMP, percent increase in subjects in the bias groups combined who said that they would vote for the favored candidate.

*

P < 0.05; **P < 0.01; and ***P < 0.001: Pearson χ2 tests were conducted among all three groups.