TABLE 2—

Individuals Interviewed, Titles, and Organization Characteristics, April–May 2014

Characteristics	State 1	State 2	State 3	State 4
State health departments	Bureau Chief, Bureau of Tobacco and Chronic Disease, and Chief, Office of Tobacco Prevention and Cessation Programs	Prevention Team Leader, Chronic Disease Division, and Senior Program Manager, Centers for Disease Control and Prevention	Acting Director, Chronic Disease Prevention and Control Services and Manager, Office of Tobacco Control Chronic Disease Prevention and Control Services	Interim Director, Community Development Service and Executive Director, Tobacco Trust
State quitline service providers	Director and Manager, Community Development	Executive Director	Director	Senior Client Services Manager
Insurance brokers	Certified corporate wellness specialist and coach	In-house producer	No Interview	Producer
	Variety of clients: 65% small to medium (50–100 lives), 35% larger (500–4500); public and private employers	Large agency; variety of clients (< 10 employees to large employer groups); public and private employers		Mostly < 100 employees; private companies, mainly construction and some manufacturing
	Variety of plans: high deductible self-funded to fully insured			Fully insured plans
Health plans (1)a	Marketing and Communication Account Manager	No Interview	Chief Operating Officer	Senior Plan Analyst
	Nonprofit Medicaid plan serving > 300 000 members		Co-op established through the Affordable Care Act; Individual and Small Group clients (3–10 000 lives); mostly Exclusive Provider Organization (EPO) plans	Approximately 170 000 individuals covered; insure state educational and state and local government entities (1–30 employees)
Health plans (2)a	Wellness Consultant	No Interview	Manager, Wellness Clinical Services	Health Promotions Coordinator and Health Promotions Manager, single agency solely responsible for administering the Medicaid program in the state
	Large agency; variety of public and private clients, variety of industries
			Mostly midsize group clients (average 300–500 lives); approximately 50% public, other 50% variety of private industries

^aSince interviews were attempted with 2 different health plans in each state, (1) and (2) are used to label the different health plan representatives.