Table 1.
Infant feeding website and app scores using the SAM criteria.
| Characteristic |
|
Websites (n=44) n (%) |
Apps (n=46) n (%) |
||
|
|
|
Superiora | Adequatea | Superiora | Adequatea |
| Content |
|
|
|
|
|
|
|
Purpose is evident | 34 (77) | 10 (23) | 20 (43) | 8 (17) |
|
|
Content about behaviors | 43 (98) | — | 43 (94) | 2 (6) |
|
|
Summary and review | 3 (7) | 7 (16) | — | 5 (11) |
| Literacy demand |
|
|
|
|
|
|
|
Reading grade level | 1 (3) | 15 (36) | — | 17 (39) |
|
|
Writing style, active voice | 39 (89) | 3 (9) | 42 (89) | 5 (11) |
|
|
Vocabulary uses common words | 41 (93) | 3 (7) | 46 (100) | — |
|
|
Context is given first | 41 (93) | 2 (5) | 46 (100) | — |
| Graphics |
|
|
|
|
|
|
|
Cover graphic shows purpose | 16 (36) | 22 (50) | 43 (94) | — |
|
|
Type of graphics | 20 (45) | 8 (20) | 31 (67) | — |
|
|
Relevance of illustrations | 29 (66) | 3 (7) | 23 (50) | 5 (11) |
|
|
List and tables explained | 3 (7) | 1 (2) | — | — |
|
|
Captions used for graphics | 3 (7) | 3 (7) | 5 (11) | 40 (89) |
| Layout and typography |
|
|
|
|
|
|
|
Layout factors | 44 (100) | — | 46 (100) | — |
|
|
Typography | 44 (100) | — | 46 (100) | — |
|
|
Subheadings (chunking) used | 33 (75) | 3 (7) | 46 (100) | — |
| Learning, stimulation, motivation |
|
|
|
|
|
|
|
Interaction (question-and-answer format) used | — | 4 (9) | 5 (11) | 5 (11) |
|
|
Behaviors are modeled and specific |
3 (7) | — | — | 3 (7) |
|
|
Motivation | — | 3 (7) | — | — |
| Cultural appropriateness |
|
|
|
|
|
|
|
Cultural image and examples | — | — | — | — |
aRequired score for adequate suitability is 40-69%; superior, 70-100%.