Skip to main content
. Author manuscript; available in PMC: 2017 Feb 3.
Published in final edited form as: Contemp Clin Trials. 2015 Aug 3;44:64–69. doi: 10.1016/j.cct.2015.07.020

Table 1.

Survey measures to be completed by participants at baseline (approximately 3 weeks post-donation) and after telephone contact (approximately 7 weeks post-donation).

Measure Description Sample item Response Anchors
Blood donor identity Survey An 18-item measure of six different regulatory styles, ranging from unmotivated to donate to increasing levels of autonomous motivation to donate (i.e., non-regulation to intrinsic regulation). “Donating blood is consistent with my life goals.” (1) Not at all true to (7) Very true
Blood donation attitude A 6-item measure of attitudes towards blood donation that yields a total score as well as subscale scores cognitive attitude (evaluative judgments) and affective attitude (emotional reactions). “For me, donating blood within the next 8 weeks would be…” (1) Unpleasant to (7) Pleasant
Blood donation subjective norm A 6-item measure of perceived social pressure or expectations of significant others that one will donate blood within the next 8 weeks. “The people who are most important to me think I should give blood in the next 8 weeks.” (1) Disagree to (7) Agree
Blood donation perceived behavioral control A 6-item measure of one’s confidence and perceived ability to donate blood within the next 8 weeks. “How confident are you that you will be able to donate blood within the next 8 weeks?” (1) Not very confident to (7) Very confident
Blood donation intention A 3-item measure of one’s intention to donate blood within the next 8 weeks. “I plan to donate blood in the next 8 weeks.” (1) Disagree to (7) Agree
Blood donation decisional balance A 12-item measure of the pros and cons of blood donation, which contains three subscales – Pros, Physical Cons, and Eligibility Cons. “I may be helping somebody in my community.” (1) Not at all important to (5) Extremely important
Blood donation moral norm A 3-item measure of perceived moral correctness associated with the act of donating blood. “I feel a moral obligation to give blood.” (1) Strongly agree to (7) Strongly Disagree
Blood donation anticipated regret A 3-item measure of negative feelings associated with failing to act in accordance with one’s intention to donate within the next 8 weeks. “If I do not donate blood within the next 8 weeks, I will regret it.” (1) Very unlikely to (7) Very likely
Blood donation anxiety A 3-item measure of anxiety expected during blood donation. “If I donate blood I will feel nervous.” (1) Not at all to (7) Very much