Table 4.
Owner/manager perceptions of profit from healthy foods and healthy food stocking practices, Minneapolis and St. Paul, MN, USA
| Perception of profit | Stocking practice | |||||
|---|---|---|---|---|---|---|
| Above average or best of all foods | Average | Below average | General distributor or direct store delivery† | Cash and carry/self-supply‡ | ||
| n * | % | % | % | % | % | |
| White corn tortillas | 25 | 32·0 | 44·0 | 24·0 | 76·0 | 24·0 |
| 100 % juice | 61 | 27·9 | 49·2 | 23·0 | 89·1 | 10·9 |
| Wholegrain-rich/whole-wheat bread | 56 | 21·4 | 48·2 | 30·4 | 81·4 | 18·6 |
| Wholegrain-rich cereal | 54 | 20·4 | 57·4 | 22·2 | 77·6 | 22·4 |
| Fresh vegetables | 26 | 19·2 | 42·3 | 38·5 | 44·8 | 55·2 |
| Low-fat milk | 56 | 14·3 | 41·1 | 44·6 | 85·0 | 15·0 |
| Brown rice | 25 | 12·0 | 48·0 | 40·0 | 88·0 | 12·0 |
| Fresh fruit | 43 | 11·6 | 34·9 | 53·5 | 46·8 | 53·2 |
| Canned vegetables | 56 | 8·9 | 62·5 | 28·6 | 88·3 | 11·7 |
| Frozen fruit | 20 | 5·0 | 60·0 | 35·0 | 88·9 | 11·1 |
| Frozen vegetables | 21 | 4·8 | 57·1 | 38·1 | 76·2 | 23·8 |
| Canned fruit | 53 | 1·9 | 69·8 | 28·3 | 87·9 | 12·1 |
*
Refers only to stores that reported selling each type of healthy food. Sample sizes for stocking practice questions may be slightly higher because some managers refused to answer the questions about profit.
†
Items that were obtained from a general distributer or direct store delivery, which included products ordered and delivered to the store.
‡
Items that were independently purchased from warehouses, club stores and/or larger supermarkets.