Table 4.

Examples of utterances by topic.

Theme	Analysis	Class	Examples of utterances
Knowledge and beliefs about colorectal cancer screening	Correspondence factor analysis	1	When you get the letter about the Hemoccult test, it says that if you’ve had a colonoscopy within the last five years you don’t have to do the Hemoccult test. So I think that the colonoscopy has greater value.
		2	It’s better to prevent than to cure. I think that’s the expression. It certainly costs less to screen from the start and to treat early than to have to treat a disease that’s been established for a long time and the strength of the treatment it will need.
		3	The first time I got the letter, he gave me that and then he didn’t ask me anything about it and didn’t encourage me to do it.
	Cross-sectional analysis	1	I was asleep, I prefer that. It’s a test you have to do every two years by taking a stool sample.
		2	It’s not much fun, but you have to go to the doctor. While I like the word prevention, the word screening bothers me. It’s not that it bothers me, but you assume that there’s something there and that it’s just a question of finding it.
Facilitators of colorectal cancer screening by Hemoccult-II®	Correspondence factor analysis	1	People talk about it now. People who’ve had cancer, people who are afraid of having it can talk about it. Yes, of course I’ve talked to my GP about it and he encouraged me to do it.
		2	No, I didn’t find this test particularly difficult to use. It’s true that when you’re retired you have fewer constraints than young people who work. Hang on, there are a lot worse things in my opinion.
		3	Because my dad died of colon cancer. My maternal grand-mother breast cancer, a cousin a brain tumor. I don’t know if that’s considered as cancer, but they’re things that made an impression on me.
	Cross-sectional analysis	1	I did it because things weren’t working properly. My doctor advised me to do it, so much that I encouraged my husband to do it too, and my doctor said carry on because I’ve just been declared positive and fortunately I’d done it!
		2	It seems to me that women are naturally more inclined to be interested, to worry about the health now or in the future of their family, the children, the husband.
Barriers to colorectal cancer screening by Hemoccult-II®	Correspondence factor analysis	1	It’s what I said at the beginning, I’ve heard that the Hemoccult-II test, the one I’ve done for about ten years, the results aren’t very reliable. I wondered how reliable it is, so it’s true that I had a colonoscopy because I was a bit bothered. I did it because I wasn’t at all sure about the test.
		2	So it’s better to wait, not answer. That way you get the envelope and you don’t need to go to the doctor.
		3	Lots of men refuse to look facts in the face I think. Lots of men are afraid of disease, isn’t that right? It’s a bit frightening. It frightens me. All forms of cancer. I’m also really afraid of being in the 3% and that they tell me. I’d prefer that they didn’t tell me and that they treat me. I watch the letter box every day. I admit I’m a very anxious person. I feel really stressed, but once I’ve put my test in the post.
Barriers to colorectal cancer screening by Hemoccult-II®	Cross-sectional analysis	1	You know, it’s not something you’re going to keep for pleasure… You’re all alone, all alone in the toilet, telling yourself you’ve got to wait, you’re not given much help, you don’t really know, you read.…. And that someone else, excuse the expression, was going to sniff my shit… I was terribly embarrassed for the person who was going to receive it.
		2	Breast and colorectal cancer, you feel there isn’t the same message about them. I think that in addition to the GP who should also play a part in prevention, there should be appropriate publicity to tell you about the issue. They can’t say cancer: it’s shocking.