Table 1.
Frequency of Google search hits for drugs (Ni) and their relative popularity index (Pi)a, June 20, 2014.
| Drug no. (i) |
Drug | Frequency of hits (Ni) |
Popularity index, % (Pi) |
| 1 | Alcohol | 389,000,000 | 100 |
| 2 | Cannabis | 59,100,000 | 15.2 |
| 3 | Cocaine | 58,600,000 | 15.1 |
| 4 | LSDb | 48,600,000 | 12.5 |
| 5 | Heroin | 46,800,000 | 12.0 |
| 6 | Ecstasy | 42,900,000 | 11.0 |
| 7 | GHBc | 23,500,000 | 6.0 |
| 8 | Methadone | 13,400,000 | 3.4 |
| 9 | Butane | 11,800,000 | 3.0 |
| 10 | Khat | 10,600,000 | 2.7 |
| 11 | Amphetamine | 9,070,000 | 2.3 |
| 12 | Methamphetamine | 8,780,000 | 2.3 |
| 13 | Ketamine | 8,400,000 | 2.2 |
| 14 | Buprenorphine | 6,400,000 | 1.6 |
| 15 | Benzodiazepines | 4,520,000 | 1.2 |
| 16 | Mephedrone | 2,050,000 | 0.5 |
aThe relative popularity index was calculated as follows: Pi=(Ni/max(Ni))×100%, where max(Ni) is the drug with the highest frequency of hits.
bLSD: lysergic acid diethylamide.
cGHB: gamma-hydroxybutyric acid.