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Effect of participants’ own and the observees’ risk-preferences on the degree of social contagion. (A) Session with the risk-averse observee. (A, Left) Degree of social contagion plotted separately for participants’ own risk-preference. (A, Right) Degree of social contagion plotted as a function of the distance between the participants’ own and the observees’ risk-preferences. (B) Session with the risk-seeking observee. The format is the same for A.
