Race: White (n = 20; 95.2%); non-White (n = 1; 4.8%);
Ethnicity: Hispanic (n = 2; 9.5%); non-Hispanic (n = 19; 90.5%)
Gender: Female (n = 15; 71.4%); Male (n = 6; 28.6%)
Age: Mean age 52.48 (SD = 10.04) years; range from 40–72 years
Marital status: Married (n = 16; 76.2%); Divorced (n = 2; 9.5%); Widowed (n = 2; 9.5%); Never married (n = 1; 4.8%)
Education levels: High school diploma (n = 1; 4.8%); Some college (n = 6; 28.6%); Vocational/technical college (n = 1; 4.8%); Associate of Arts/Associate of Science (n = 4; 19%); Bachelor of Arts/Bachelor of Science (n = 6; 28.6%); Advanced degree (n = 3; 14.3%)
Household income: Less than $70,000 per year (n = 10; 47.6%); $70,000 or more per year (n = 9; 42.9%); unreported (n = 2; 9.5%)
Employment: Employed outside the home at the time of the study (n = 11; 52.4%); Self-employed (n = 3; 14.3%); Out of work (n = 2; 9.5%); Homemaker (n = 2; 9.5%); Retired (n = 3; 14.3%)
CRC screening: Recommended by primary healthcare provider (n = 13; 61.9%); Not recommended by primary healthcare provider (n = 8; 38.1%)
Health insurance: Provided through current or former employer (n = 12; 57.1%); Purchased directly from insurance company (n = 2; 9.5%); Medicare (n = 2; 9.5%); No coverage (n = 5; 23.8%)